A Grok bot is just an assistant you've set up to do one job on repeat. Let's point one at something useful, finding video ideas for your business, and get it running on a weekly schedule.
Create it and give it a job
Download the app, sign in, and choose “Create your own.” Give the bot a job: “Find video ideas for my business.”
Give it the information it needs
Tell it who your customers are, what you sell, and what you want to be known for. Add your best posts and a few you don't like, and say why, if you hate generic advice, show it what you mean instead of just saying “make it better.”
Connect your tools
Open Settings, then Plugins, and add the supported apps you want it to use. For a site that needs a login, open Agent Computer, take over to sign in yourself, then hand it back. Check it can actually open the page before you leave it to research.
Tell it exactly what to bring back
Be specific: “Look at these five accounts. Find posts with lots of views, likes, or saves. Read the comments. Give me five ideas for my viewers, with the links, the first line, my own take, and what to show on screen.” If it can't see a post or a number, tell it to say so. Read the ideas, fix what's wrong, then save the steps as a skill.
Put it on a schedule
“Every Monday at nine, run this research and put the brief in this conversation.” Confirm the bot, time zone, and next run, and run one research-only test first.
Copyable templates
Set the bot up with this profile, then give it the research task:
Name: Content Researcher
Job: Research my market and prepare original short-form video ideas, grounded in sources.
Business: [what I sell]
Audience: [who I want to reach and what they want]
Perspective: [my experience and opinions]
Platforms: [platforms]
Prioritize: [topics] · Avoid: [topics/phrases]
Reference accounts: [five account URLs]
Strong examples: [links + why they work]
Rejected examples: [links + why they don't]
Voice: plain, lead with the useful action or claim, concrete examples,
no vague transitions or generic endings, don't invent my experiences.
Access: only the services, files and sessions I provide; ask when you need access.
Boundary: research and draft only. Don't post, message, buy, or change settings.
Research the five reference accounts and relevant adjacent creators for
[topic] on [platform], focused on the past 30 days. Open source posts
where you can and read a bounded sample of comments.
Return five distinct video concepts. For each: the premise and viewer
benefit, source URLs and dates, visible engagement counts (name the
metric), what viewers still ask in the comments, my original take, one
natural spoken hook, and what to show on screen.
If data can't be accessed, mark it unavailable and say why. Don't pad
the list if fewer than five ideas meet the brief.
Never record a password or code, keep posting and spending for your approval, and have it flag anything it couldn't verify rather than inventing it.